Lesson series
Module 4: Government Influence and Commercial Navigation
Understanding Policy and Market Dynamics
What You Will Learn:
• Government Involvement: Understand how various government entities, beyond just health departments, impact the delivery of IVD diagnostics in Australia.
• Business Models in IVD: Discover the various business and commercial models used in the IVD market, including the sales cycles, tenders, and government supply agreements that shape industry operations.
Module Seven: This Module introduces the role of government, state, territory and commonwealth in delivering healthcare. And the influence this has on the IVD sector. It also looks at the role of key government departments in sustainable delivery of diagnostics. And its not just the Departments of Health.
Module Eight: This module introduces the fundamentals of the IVD Commercial world. It covers how to navigate the various business models adopted by the customer base. It covers nuances of the IVD sales cycle, tenders and government supply agreements.
Learning Outcomes:
• Acquire knowledge of the commercial landscape, helping you navigate sales cycles, tenders, and government contracts more effectively.
Who Should Attend?
New hires with limited understanding of the IVD landscape (consider accessing the discounted rate and enrolling in the full Know IVD bundle)
Market Access roles (consider also accessing Module Cluster 4)
Sales or Product Management role (consider accessing the discounted rate and enrolling in the full Know IVD bundle)
Seasoned employees seeking to sure-up existing sector experience to identify and fill in knowledge gaps (consider accessing the discounted rate and enrolling in the full Know IVD bundle)
Format
Online
Course
Price
$
200
Created with
